Technology Entrepreneurship

Entrepreneurship is everywhere: it is more than ‘just’ starting a company. Entrepreneurship drives economic growth and can be observed in nearly every context. Even established multinational companies with large R&D departments such as Philips, DSM, and ASML need to attract entrepreneurial engineers – with capabilities in developing innovative technologies as well as commercializing these technologies. In other words, the new generation of engineers should be able to discover, create, and exploit new business opportunities.

The Technology Entrepreneurship USE sequence is created to help the engineers of the future to stand out on the market. In this sequence, students will learn how to identify and create new opportunities for business developments, and how to design new independent or corporate business initiatives. In the end, finding a purpose for a particular technology or set of resources and matching it to the right business model is what transforms ideas into economic outputs such as sales and profit. This USE sequence develops and boosts the entrepreneurial mindset of the engineers of the future!

The Technology Entrepreneurship USE sequence forms the core of the BSc Certificate of Technology Entrepreneurship (BSc CTE). For BSc CTE you would have to supplement the Technology Entrepreneurship USE sequence with one elective course on top of your study. In case of a successful completion of BSc CTE you will get a separate certificate, next to your BSc diploma, that certifies your interest and proficiency in the basic entrepreneurial knowledge and skills. Skills like these are being highly valued by recruiting companies, and we strongly advise to mention them explicitly on your CV. For more information on the BSc CTE program, click here.

Exploration

The exploratory course Introduction to Technology Entrepreneurship introduces the students to the topic of entrepreneurship for high-tech products and services. It concentrates on creating, evaluating, and presenting a portfolio of entrepreneurial opportunities, and on designing a business model for a selected entrepreneurial opportunity, thereby recognizing the main challenges surrounding new business development for high-tech products and services.

The topics covered in the course include creating and evaluating entrepreneurial opportunities from the viewpoint of effectual entrepreneurship. Special attention will be given to fostering creativity for new business development and to designing a business model, thereby also focusing on the challenges surrounding new business development, such as entrepreneurial marketing and entrepreneurial finance.

Specialization

The USE sequence Technology Entrepreneurship has one specialized course: Organizing entrepreneurship

This course examines corporate entrepreneurship and how entrepreneurial activities can be successfully organized and facilitated within larger, established organizations. It thereby focuses on various aspects such as corporate structure and strategy. Moreover, this course introduces students to the more social aspects of entrepreneurship with a focus on two topics: negotiation and entrepreneurial team functioning. It also highlights how team composition can affect performance, and how to intervene when performance falls short of expectations.

Application

The project Entrepreneurship in Action completes the USE sequence Technology Entrepreneurship. In this course, students are challenged to develop a business concept for a certain theme, such as a specific technological innovation, and to conduct a feasibility study for that business concept. In interdisciplinary teams, the students use the creativity techniques as well as the methods to evaluate and select opportunities that they have obtained in the exploratory course. Moreover, their understanding of business models as gathered in the exploratory and the specialized course will be put to use in this project. The students will present their business concept to a panel of experts. This panel estimates the overall investment attractiveness of the concept and will make a recommendation whether the concept should be developed further.

Started the Bachelor College in 2014 or later? As part of your USE Learning Trajectory, you must participate in 5 Studium Generale activities marked with the EC logo. Important: You can start participating in these activities as soon as you enroll at TU/e.