Problem/opportunity customer/beneficiary identification

This concept goes beyond solely financially attractive ideas in the wide entrepreneurship perspective. It refers to identifying a problem/opportunity whose solution adds social value and not necessarily/solely a financial one.

Bachelor - Introductory courses

DAB150 Introduction to business design – 5 ECTS – Q4

In this course you will learn the basic components that are of importance to make business of your design ideas. You will gain insight and experience in the four fields that are relevant in the business & entrepreneurship area of expertise. These are User and Market, Design, Technology and Intellectual Property, Design and Branding, Finance and Organization.

Bachelor - Advanced courses

Master

1ZM160 Innovation and entrepreneurship study – 5 ECTS – Q1

After completion of the I&E Study you should have the ability to apply, synthesize, and evaluate prior Innovation & Entrepreneurship learning in the context of a specific innovation or entrepreneurial project setting and specific innovation area. Students will have the ability to conduct a business analysis, make decisions and formulate recommendations or justify actions in a real environment. They will have the ability to choose and apply relevant concepts/methods and/or tools and collect relevant data for conducting a business analysis and making decisions in a real environment. Students will after completion have the ability to apply concepts, methods and tools pertaining to identifying and assessing the impact/value of a technology in an industry, market and/or organization and the innovation / business opportunities it creates. Lastly, they will have the ability to produce a professional writing on a business analysis topic.

PhD/EngD

Design science perspectives on innovation & entrepreneurship research – 6 ECTS

The PhD course provides participants with in-depth knowledge of Design Science (DS) approaches in the field of innovation and entrepreneurship. The main objective is that doctoral students become familiar with and develop an in-depth understanding of the key frameworks, concepts, models, and paradigms that collectively form the DS foundation for research in this field. In addition, participants learn how to review DS-based articles and how to publish work informed by DS in top journals in the field of innovation and entrepreneurship. This PhD course will also offer opportunities for a limited number of participants to present and get feedback on papers or dissertation proposals.

User perspectives on design – 1.5 ECTS

Engineers design and develop products and systems that may affect people and their lives in many different ways. Taking a user perspective early in the design process can help engineers to consider and anticipate the possible implications of particular design choices for a range of different users so as to mitigate technologies’ risks and enhance their potential. This 5-day course introduces students to user-centered design approaches, theories and methods to gain an understanding of user practices and experiences, and to help students empathize with different user perspectives first-hand. Through a combination of readings, discussions and hands-on assignments, students will learn how to put theoretical and methodological understandings about users into design practice. Insights from readings across design, the social sciences, and beyond will be applied by engaging actual users in a small design exercise.

Creativity in problem tackling – 1.5 ECTS

Boosting creativity and outside the box thinking is important in design practice, while flexibility and responsiveness are required when dealing with industrial clients. This course offers tools and training to acquire these virtues.