The ambition is that each project offered by a squad has one or more clients. A client can be a company or (semi-) public institution. The level of involvement of the client varies per squad, but it is the ambition that the client offers the societal context for which you develop your system, product or related service.
Clients can visit the department at any moment, but they are particularly invited to visit the demo day. Therefore, it is important that the workplace has a professional appearance and that you are always ready to pitch your project.